Founder, Kaizen Education Services
Samantha Woods
Empowering Brains for Learning & Life

Samantha Woods
Founder of Kaizen Education Services
Samantha Woods is not your typical education expert. Sheâs a former classroom teacher, learning support specialist, and team leader who got tired of watching smart kids (and brilliant teachers) fall apartânot because they didnât care, but because no one ever taught them the skills behind the learning.
Samantha founded Kaizen Education Services to transform traditional education. For over 25 years, she has explored how brain science intersects with learning, behavior, and mental health. She has built a movement around one radical idea: executive functioning skills arenât optionalâtheyâre essential.
Through her signature program, The Brain Hub Academy, Samantha helps educators and parents move from frustration to clarity by teaching the real-life, brain-based skills that drive academic success, emotional regulation, mental health, well-being, and, most importantly, resilience.
Her workshops and coaching sessions are known for being practical, energizing, and rooted in lived experienceânot just theory. She believes educators canât pour from an empty cup and that schools need more than referralsâthey need solutions that actually work in the classroom.
Samantha is now sharing her neuroscience research and program with corporate groups who recognize that neurodiverse children turn into neurodiverse adults whose tremendous potential often goes unexplored in workplace settings.
Samantha is a self-proclaimed Brain Nerd and Positive Disruptor who is rewriting the narrative on school and workplace success. Her mantra? Small changes lead to big improvements. Her mission? To make executive skills education accessible, inclusive, and empowering for everyoneâno diagnosis required.
Want help for your students, kiddo or employees?
Youâre Doing Everything You CanâŚ
But It Still Feels Like Youâre Falling Short.
You care deeply about your studentsâor your kids.
Youâve tried the checklists, the planners, the systems.
Youâre frustrated with adults who âshould know better.â
⌠But theyâre still forgetting homework, melting down over change, shutting down at work, or just barely holding it together. And if you’re honest? So are you. Teaching, parenting and leading isnât what it used to be. Things are changing at rapid speed, and you feel like you are drinking from the fire hose of âall of the things!â
The real issue? Itâs not motivation.
Itâs executive functioning.
These invisible brain-based skillsâlike organization, time management, emotional regulation, and follow-throughâare the foundation for learning, mental health, and life success. And yet, most of us were never taught how to build them.
Thatâs where we come in.
Meet Your Guide
Samantha Woods, Founder of Kaizen Education Services
A former teacher, learning support specialist, and now executive skills coach, Samantha Woods knows what itâs like to feel powerless in the face of a system that overlooks struggling students and burns out the educators trying to support them.
She created Kaizen Education Services and The Brain Hub Academy to close that gap.
Rooted in neuroscience, her programs and coaching bring clarity, hope, and practical tools to educators, parents and corporate teamsâso everyone can thrive, not just survive.
With over three decades of experience in the classroom and neurodiversity advocacy, Samantha doesnât just deliver âPD Daysâ âparent sessionsâ orââlunch and learnsââshe builds bridges between what research tells us and what real life demands so that all brains can leave with tangible strategies and processes to make life work!
Hereâs How She Can Help:
Testimonials
What Itâs Like to Work with Samantha
Whether you’re booking a keynote, PD session, coaching call, corporate presentation or a parent night, Samantha brings compassion, authenticity, humor, and hands-on tools to every interaction.
“Working with Samantha and the Kaizen team has been an incredibly valuable experience for learners in the EvolveU Full Stack Developer program. We brought Kaizen in for the 5th intake of our program to help learners identify their cognitive strengths and to better understand how they learn. The program is a 6 month intensive in software development that incorporates both essential skills along with technical skills. Having run 4 previous intakes, we wanted to see how understanding their own brain would help them with shaping their learning and with managing both the volume and pace. Samantha started early in the program with some introductory workshops for the entire group using assessments to help them get a picture of their cognitive and executive skills. From there, they split into sessions with smaller groups based around specific skill development such as time management, planning & prioritization, stress management and strategies for active learning. Once those sessions were complete, there were opportunities for some who needed further one-on-one support to work directly with coaches from Kaizen. The results were superb. Learners had breakthroughs early in the program that allowed them to see long-standing learning challenges in a new light and build new strategies using the strengths they have to overcome those challenges. This set them up to be successful through a heavy workload and working in project teams with many finishing the program saying that it changed their lives. We will definitely continue to engage Kaizen in our programs.”
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â Margo Purcell, CEO InceptionU
âWe recently had the pleasure of hosting Samantha Woods for a session on neurodiversity in the workplace. Her energetic and passionate delivery made the topic engaging and accessible. The information provided was valuable, offering new insights into the understanding and importance of neurodiversity. Additionally, Samantha shared tools and resources to support managers in fostering an inclusive environment for neurodiverse individuals. We appreciate her dedication to this important subject and the practical advice she offered.â
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â Simone Hambly, People & Culture Manager, SeisWare International Inc.
âI recently had the privilege of attending a professional development session with Kaizen. The session provided an in-depth exploration of how executive functioning impacts student learning, behaviour, and overall success in the classroom. Samantha shared resources that are practical, research-based and designed to students develop skills like organization, time management, self-regulation, and problem-solving.
Sam is incredibly knowledgeable, relatable and passionate. My colleagues and I left the workshop feeling empowered with strategies that could be directly applied in our classrooms ad lives.
This professional development helped me better understand my students’ needs and gave me the resources to create an environment where they can thrive. I highly recommend it to any educator looking to enhance their ability to support student success.â
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â Jennifer, Glenmore Christian Academy
âIt was the first time a PD felt like it was designed for meânot just another checkbox.â
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â Educator, Alberta
âI finally understand my sonâs brain, and I donât feel like Iâm failing him anymore.â
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â Parent, BC
Ready to Take the Next Step?
Letâs stop reacting and start being proactive. Whether youâre a teacher, manager, or parentâthis is your invitation to lead with brain science and compassion.
đ Contact us today to explore how we can work together.
Because small changes? They really do lead to big improvements. True story!